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Instagram Reels: specs, growth and ideas

Reels sizes, lengths and formats, plus what makes a Reel spread: hooks, captions, posting habits and ideas you can film or generate this week.

33 articles · page 2 of 2

Instagram Reels 10 min read

Good Hooks for Reels: 8 Hook Types With Examples and Data

Eight Reel hook formulas with example lines you can adapt, the visual hooks that stop the scroll, and a hook structure for business Reels, backed by Revid's data on 176,367 viral TikToks.

Instagram Reels 8 min read

How to Increase Instagram Engagement in 2026: 7 Strategies That Work

Seven practical ways to increase Instagram engagement in 2026: original Reels, strong hooks, save-worthy carousels, captions that ask for a reply, up to 5 hashtags, active replies and trial reel testing, with benchmarks to measure against.